Latex printing blends vivid, water‑based inks with instant drying to deliver durable, odor‑free prints for retail, education, events, and beyond. Learn how HP Latex printing technology revolutionizes wide format production.

Promoting an event? Wide format printing is the secret weapon for fast, impactful results. From concert banners to festival posters, a wide format printer lets you create buzz-worthy visuals in-house – so you can get the word out faster than ever.

Bigger is better when it comes to retail signage. This post explores how wide format printers (also known as large format printers) empower independent retailers and large grocery chains to print pricing signs, promotional posters, product displays, and in-store branding materials on the fly. Say goodbye to waiting on print shops – get excited about printing your own bold, professional signage in-house, fast!